Have You Seen This?

This is the Old Spice advertisement that has gone viral on the net over the past month, reaching 23 million viewers in the first 36 hours of its posting - an excellent example of what Social Media can do for your brand.

I don't know if this video really made people go out to buy some Old Spice (only P&G knows that). What I know is, I would definitely buy Old Spice if I see it in my friendly neighbourhood NTUC the next time I visit it!